63 Unique with Draw Generations 2-64

Jonas Lund’s 512 individual digital paintings (MVPs) optimise themselves based on digital user engagement such as likes, clicks ‘swipe rights’, and previous sales; resulting in the Most Valuable Painting.

MVP is released in sets for users to purchase one or multiple 'Generations' by entering into the Draw. Each set increases in price based on a pre-determined pricing structure. MVPs increase in value the closer you get to the last 'Generation' and the Most Valuable Painting.

  • Draw
  • Edition of 63